WIPO Arbitration and Mediation Center

ADMINISTRATIVE PANEL DECISION

Swarovski Aktiengesellschaft v. Hellen Admas

Case No. D2013-1041

1. The Parties

Complainant is Swarovski Aktiengesellschaft of Triesen, Liechtenstein, represented by LegalBase (Pvt) Limited, Sri Lanka.

Respondent is Hellen Admas of Qingzhou, Shandong, China.

2. The Domain Name and Registrar

The disputed domain name <swarovskisale-outlet.com> is registered with GoDaddy.com, LLC (the “Registrar”).

3. Procedural History

The Complaint was filed with the WIPO Arbitration and Mediation Center (the “Center”) on June 11, 2013. On June 11, 2013, the Center transmitted by email to the Registrar a request for registrar verification in connection with the disputed domain name. On June 12, 2013, the Registrar transmitted by email to the Center its verification response confirming that Respondent is listed as the registrant and providing the contact details.

The Center verified that the Complaint satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules for Uniform Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the “Supplemental Rules”).

In accordance with the Rules, paragraphs 2(a) and 4(a), the Center formally notified Respondent of the Complaint, and the proceedings commenced on June 17, 2013. In accordance with the Rules, paragraph 5(a), the due date for Response was July 7, 2013. Respondent did not submit any response. Accordingly, the Center notified Respondent’s default on July 8, 2013.

The Center appointed Lorelei Ritchie as the sole panelist in this matter on July 11, 2013. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7.

4. Factual Background

Complainant is a major international purveyor of crystals, gemstones, and created stones. Complainant is the owner of marks for SWAROVSKI as well as related design marks around the world, including in China (Chinese Registration No. 384001 (registered 1987)), where Respondent lists her address of record. Due to extensive use, advertising, and revenue associated with its SWARVOSKI mark worldwide, Complainant enjoys a high degree of renown around the world, including in China.

Complainant owns the registration for domain names that include its registered SWAROVSKI mark, and Complainant runs a website at the URL associated with <swarovski.com>, which it registered on January 11, 1996. Complainant uses this domain name to connect to a website through which it informs potential customers about its SWAROVSKI mark and its crystals, gemstones, and other products.

The disputed domain name <swarovskisale-outlet.com> was registered on November 23, 2012. Respondent has no affiliation with Complainant. Respondent previously set up a website at the URL associated with the disputed domain name, with information about sales of Complainant’s own Swarovski products, but later removed it to a parked page that states “Hello World.” Complainant has not authorized any activities by Respondent, nor any use of its trademarks thereby.

5. Parties’ Contentions

A. Complainant

Complainant contends that (i) <swarovskisale-outlet.com> is identical or confusingly similar to Complainant’s trademarks; (ii) Respondent has no rights or legitimate interests in the disputed domain name; and (iii) Respondent registered and is using the disputed domain name in bad faith.

B. Respondent

Respondent did not reply to Complainant’s contentions in this proceeding.

6. Discussion and Findings

A. Identical or Confusingly Similar

This Panel must first determine whether <swarovskisale-outlet.com> is identical or confusingly similar to a trademark or service mark in which Complainant has rights in accordance with paragraph 4(a)(i) of the Policy. The Panel finds that it is. The disputed domain name directly incorporates Complainant’s well-known, registered trademark SWAROVSKI, and merely adds the descriptive words “sale” and “outlet.” The Panel finds that the added words would be perceived by Internet users as descriptive of a website where they could find information about sales of Complainant’s merchandise at outlet prices.

Numerous UDRP panels have agreed that supplementing or modifying a trademark with generic or descriptive words does not make a domain name any less “identical or confusingly similar” for purposes of satisfying this first prong of paragraph 4(a)(i) of the Policy. See, for example, Microsoft Corporation v. StepWeb, WIPO Case No. D2000-1500 (transferring <microsofthome.com>); General Electric Company v. Recruiters,WIPO Case No. D2007-0584 (transferring <ge-recruiting.com>); CBS Broadcasting, Inc. v. Y2K Concepts Corp.,WIPO Case No. D2000-1065 (transferring <cbsone.com>).

This Panel therefore finds that the disputed domain name is identical or confusingly similar to a trademark in which Complainant has rights in accordance with paragraph 4(a)(i) of the Policy.

B. Rights or Legitimate Interests

The Policy provides some guidance to respondents on how to demonstrate rights or legitimate interests in the domain name in a UDRP dispute. For example, paragraph 4(c) of the Policy gives examples that might show rights or legitimate interests in a domain name. These examples include: (i) use of the domain name “in connection with a bona fide offering of goods or services”; (ii) demonstration that Respondent has been “commonly known by the domain name”; or (iii) “legitimate noncommercial or fair use of the domain name, without intent for commercial gain to misleadingly divert consumers or to tarnish the trademark or service mark at issue”.

Respondent did not reply to the Complaint, however, and no evidence has been presented to this Panel that might support a claim of Respondent’s rights or legitimate interests in the disputed domain name. Rather, as mentioned in Section 4 of this Panel’s decision, Respondent has previously used the disputed domain name to divert Internet users to its own website which is unaffiliated with Complainant or Complainant’s goods.

To the extent that the question may be raised as to whether Respondent may be considered a legitimate reseller of Complainant’s goods for purposes of retaining the mark under the UDRP, this Panel finds it is not. The majority view is expressed in paragraph 2.3 of WIPO Overview of WIPO Panel Views on Selected UDRP Questions, Second Edition (“WIPO Overview 2.0”). As stated therein, a reseller may be considered to have rights or legitimate interests in a mark, provided certain requirements are met. These generally include that: (i) the site is used only to sell the trademarked goods; (ii) the site accurately and prominently discloses the registrant’s relationship to the mark holder; and (iii) respondent does not try to “corner the market” in domain names that reflect the mark. Id. See also Oki Data Americas, Inc. v. ASD, Inc., WIPO Case No. D2001-0903; Experian Information Solutions, Inc. v. Credit Research, Inc., WIPO Case No. D2002-0095; BlackRock Institutional Trust Company, N.A. v. Investors FastTrack, WIPO Case No. D2010-1038.

The website associated with the disputed domain name is no longer used to sell Complainant’s goods. Furthermore, this Panel finds that to the extent it was, Respondent did not clearly disclose on the website its relationship, or lack thereof, with Complaint. Complainant has stated that Respondent is not an authorized reseller of its goods, and Respondent has not rebutted that claim. There was no notation to this effect on the website. Nor did the website state that Respondent is not affiliated with Complainant. The website, rather, stated as follows:

About Us: Our website is a professional online shopping website for Swarovski items. We offer quality fashional and beautiful products at affordable price for global buyers. [sic]

This Panel finds that considering the circumstances presented overall, Respondent has not shown rights or legitimate interests in the disputed domain name.

C. Registered and Used in Bad Faith

There are several ways that a complainant can demonstrate that a domain name was registered and used in bad faith. For example, paragraph 4(b)(iv) of the Policy states that bad faith can be shown where “by using the domain name [respondent has] intentionally attempted to attract, for commercial gain, Internet users to [respondent’s] web site or other on-line location, by creating a likelihood of confusion with the complainant’s mark as to the source, sponsorship, affiliation, or endorsement of [respondent’s] website or location or of a product or service on [the] web site or location”. As noted in Section 4 of this Panel’s decision, Respondent has previously set up a website at the URL associated with the disputed domain name, from which it sold or offered to sell Complainant’s products. Hence, Respondent is trading on the goodwill of Complainant’s trademarks to attract Internet users, presumably for Respondent’s own commercial gain.

Furthermore, considering the high degree of renown of Complainant’s SWAROVSKI marks around the world, and the fact that the website previously associated with the disputed domain name refers to those products, it may be presumed that Respondent was aware of Complainant’s rights in Complainant’s marks when registering the disputed domain name. Accordingly, this too, evidences bad faith by Respondent. Finally, Respondent has evidenced a pattern of bad faith conduct in accordance with paragraph 4(b)(ii), by registering other domain names, which have been the subject of other UDRP proceedings. See Swarovski Aktiengesellschaft v. Hellen Admas, WIPO Case No. D2013-0303; Swarovski Aktiengesellschaft v. Hellen Admas, WIPO Case No. D2013-0225.

Therefore, this Panel finds that Respondent registered and used the disputed domain name in bad faith in accordance with paragraph 4(a)(iii) of the Policy.

7. Decision

For all the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the disputed domain name <swarovskisale-outlet.com> be transferred to Complainant.

Lorelei Ritchie
Sole Panelist
Dated: July 17, 2013